Examples of our client work


Experience strategy consultation for a new service model.

Credit Suisse

Experience strategy consultation for International Wealth Management Marketing.


Redefining the museum and art experience. Musta Experience has helped muzeeo to get a deeper understanding of the target groups through experience insights, experience and marketing strategy definition, and user experience of the tool.


Musta Experience has provided internal training and consulting on customer and employee experience for a global reinsurance company.

Teaching and speaking engagements


If you are interested in booking Dr. Tiia Mäkinen for a training session or as a speaker on the topics of customer experience, experience strategy, brand experience or service design, please contact info@musta.cx.